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We are a full-service advertising agency based in Portland, Oregon and Vancouver, Washington that specializes in crafting smart marketing programs that reinforce brands and speak to target customers in a memorable way.
I know we’re all accustomed to blasting a press release to all of our media contacts and hoping some of them pick it up, but have you considered releasing your news online through web PR channels? Among the many benefits of this approach, we see:
This is an interesting article about ways that the U.S. government is using social media to deliver services or engage citizens in making better policy. It’s exciting for me to think of all the positive ways that government can really utilize social networking. I hope this is just the start… http://mashable.com/2010/05/10/social-media-government/
Quite an informative presentation here about the changing media landscape, the use of technology and media convergence. What conclusions might we draw from this regarding advertising and brand awareness?
This is some very cool national exposure for Vancouver, WA. Here is the story aired by NBC’s Today Show. They spent quite a bit of time with our friends at Ice Cream Renaissance in Uptown. Nice job Jason and Brandon!
This is an interesting read on small business marketing in 2010. Read the article here. I especially like the point she makes that social search has the ability to eclipse the value of traditional SEO efforts in 2010. We have found that to be true. Search engine optimization is ever important, but our clients are also finding great value (and a great response from their customers) in the social media arena.
Perhaps Stephanie will chime in on this.
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