Zack Stack: Senior Digital & Creative Strategist

Zack Stack: Edge's Senior Digital & Creative Strategist Zack Stack has spent the last 12 years helping companies of all shapes and sizes succeed with their digital marketing by helping them shape the stories they tell about their brands and build audiences around them.
After escaping from Western New York with a degree in Photojournalism back in 2004, Zack first set up shop as an architectural & editorial photographer in Southern California, with clients spanning the coast from Malibu to Cabo, along with some stints in Central & South America as well during that time. A few years later, he added website design and development to his repertoire and was soon building & consulting on web development projects for clients throughout the United States and Mexico. In 2011, Zack and his family moved from Capistrano Beach, California up to Portland, where they immediately fell in love with this delicious, off-kilter town. He joined the crew at Edge shortly after arriving in Portland and has loved every minute of it. His full range of talents, skills and quirks are put to use on a daily basis here, where he heads up our Digital Marketing Team and contributes handily to all of the creative offerings we dish up.
"Whether it's photography, writing ads or optimizing digital campaigns, Edge allows and challenges me to use the full range of my capabilities on a daily basis. That's just one of the things I love about this place!"
From a client perspective, Zack’s the guy who helps them produce their best content and craft marketing strategies that are useful to their customers, beneficial for their brand and crucial to their own bottom line - even if it's on a shoestring pulled tight by a skeleton crew. When not crafting digital marketing campaigns or educating organizations as to all things digital, Zack can be found tending his hops, renovating his 100-year old home in North Portland and riding bikes to-and-fro with his wife/hero Jenny and his daughter/inspiration Baya.
Capabilities: Campaign Strategy, Content Marketing, Copywriting, Demand Side Platforms, Graphic Design, Email Marketing, Data Analysis, Digital Reporting, Google AdWords, Photography, Public Speaking/Education, SEO, Social Media Marketing, UX & Web Development, Landing Page & Conversion-Centered Design